I’m sure that I am not the only one who is excited for spring to arrive and our season to begin. This time of year many of us are busy at sport and industry shows saying hello to friends and past guests, while connecting with new customers. The interest that came from Canada 150 seems to be continuing in our neck of the woods with many people seeking out Northern Ontario for a slice of
the Great Canadian Wilderness.
This year is truly a time to celebrate, NOTO is going into its 90th year as the voice of Nature & Outdoor Tourism in Ontario! There are not many organizations around that can boast this type of history and connection to its membership, and there has never been a better time to join NOTO. With member benefits and a strong Preferred Suppliers Guide we can help connect your business with those who support the industry most, while giving you some handy discounts.
NOTO is a strong supporter and champion of issues that most affect those within the resource based tourism industry, and while we do not always win every battle, our long standing history has given NOTO respect and consideration among those in government and within the industry. We look forward to continuing to foster great relationships and dialogue with all levels of government, & educating them on the needs and challenges of our industry, while making our positions known by encouraging decisions that benefit the resource based tourism industry and our operators.
As we move into our 90th year, the time has come to give a nod to the past and look forward to the future. I am very excited to become involved in strategic planning for our organization that will chart the course of the future. Perhaps some big changes are ahead, but they will mean forging a stronger vision of what NOTO means to our membership and the industry at large.
Who knows what the future holds, we may need a new T-Shirt slogan! Until then…Keep Calm & Head North!