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Innovation is a key component at the All-Canada Show going back to the very beginning in 1984 as a “new” sport show concept. And, this innovative past is still a big part of the company today.
True to their roots, the All-Canada Show never lost its original focus as a travel show for anglers and hunters interested in Canadian adventures. Consumers in the Midwest U.S. largest cities use the show to choose a destination. In 2011, 86% of surveyed show guests indicated they are planning a trip to Canada in 2011.
Their unique formula of delivering active outdoors-people interested in a Canadian adventure has also translated to both the internet and social media. Over 80% of show exhibitors purchase links to AllCanada.com, an online resource for choosing and planning Canadian adventures.
Visitors to AllCanada.com are there to choose a destination for their next adventure. The 265,000 unique visitors in 2010 spent 60% of their time on the site searching AC.com’s database where lodge search results are plotted on a Google map.
All-Canada is also a leader in Google Search Engine Optimization where they recently became the #1 Google result for Canada Fishing and are currently #3 for Fishing Canada #7 for Canada Hunting.
Social Media is the “next big thing” and the All-Canada Show is leading the way again by creating conversations about Canadian fishing and hunting on Facebook, Twitter, Blogger and YouTube.
Their tagline – Canada’s BEST fishing and hunting – describes well their Canadian exhibitors and internet customers…and why anglers and hunters have sought them out for almost 30 years. Visit AllCanada.com for more details or call Jennifer Young at 800-325-6290 ext 111. All customers are encouraged to LIKE All-Canada on facebook and to promote their business by posting on Facebook page at: All Canada Show.